Hero

VR Player Identity

Team

1 Product Designer (me)
1 Product Manager
3 Engineers
4 partner teams

My role

Defined the strategy for Horizon Worlds’ player identity system

Skills

Product strategy
Driving alignment
Platform thinking
Influencing decisions

Problem

Busy nametags force players to choose between immersion and recognition

Goal

Help users identify and interact with others without breaking immersion

Purposes of the nametag
Identify nearby players

Identify nearby players

Take social actions

Take social actions

Take safety actions

Take safety actions

Explorations

The immersion–readability tradeoff

Option 1

Optimize for immersion

Keeps the world as the primary focus

Poor readability in crowded worlds

Option 2

Optimize for readability

Clear readability across worlds

Competes with the world, reducing immersion

Final solution

Clear player recognition that doesn't disrupt immersion

Nametag status simplification
Self-muted

Self-muted

Muted by another user

Muted by another user

Speaking

Speaking loudly

No status

No status

Impact

A simpler identity system increased user satisfaction

User satisfaction

82%

Status types displayed

south_east67%

# of statuses

south_east33%

Feedback

Feedback

Becca proactively drove projects forward across multiple teams, facilitating alignment among diverse stakeholders to deliver high-quality outcomes.

Product Design Manager

Becca exceeded Senior Product Designer expectations by bringing clarity during organizational change, driving planning across teams, and keeping the organization aligned toward delivery.

Product Design Manager

Where creativity meets clarity, and vision meets action.

Driven by curiosity and built on purpose, this is where bold thinking meets thoughtful execution. Let’s create something meaningful together.

Our Approach

We're a team of passionate thinkers and doers, dedicated to building with purpose and clarity. Collaboration and curiosity drive everything we do. Our process is simple, thoughtful, and designed with your experience in mind. We believe great results come from clear steps, open collaboration, and a shared sense of purpose.

Our process is simple and thoughtful.

Explore our range of services designed to help you move forward with confidence, wherever you're headed next.

 

In-person and remote options

Our office is conveniently located in Manhattan. A place to gather, grow, and reconnect.

Our Services

Explore our range of services designed to help you move forward with confidence, wherever you're headed next.

Meet the Team

  • "Their attention to detail and commitment" to quality truly stood out. We’ve already recommended them to others.

    —Former Customer

  • "Creative, reliable, and genuinely passionate about what they do."

    —Former Customer

  • "A professional team that delivers on their promises."

    —Former Customer

  • "Every detail was thoughtfully executed. We're thrilled with the outcome."

    —Former Customer

Get started today.